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[Reddit Gaming Hot Post] Solve this case study

CASE 2

The Cancer Council is a not-for-profit organization. Part of their revenue comes from selling new sun protection products such as sunglasses, hats, and sunscreen in retail stores which they wholly own. Their profits go towards melanoma (skin cancer) research. The Cancer Council’s products are generally priced at par with similar products their competitors sell. They have experienced flat sales/profit over the years and are concerned about the financial performance of their retail stores in local cities.

● Primary objective: The Cancer Council wants you to develop a strategy for their retail stores to increase profits as well as a marketing strategy for their products. ● Secondary objective: They would also like you to conduct a competitor analysis to understand the market better



Submitted August 18, 2023 at 12:29AM by SrishtiUdani_ https://ift.tt/mJdXCBq
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